LinkedIn advertising services

Do you want to tell business professionals about your products or services?

With more than 400 million users, LinkedIn is the social network for professionals par excellence. More and more people visit it daily to catch up on news related to their industry, career and peers. The ad formats are similar to Facebook's, although a bit simpler. With LinkedIn advertising, you can target people with a wide range of criteria, such as:

Location, education, industry, position, function, seniority, years of experience and affiliated groups or companies.

With these targeting options, we can focus on your preferred audience, ensuring the deepest level of relevance to any potential customer viewing your ad.

This targeting allows us to specifically target decision makers within large organizations. LinkedIn ads are perfect for driving a variety of KPIs, from brand awareness to website traffic and conversions.

As an experienced LinkedIn advertising agency, we know how to use paid ads on LinkedIn in the most cost-effective way for your business.

Currently, there are two main options when it comes to creating your LinkedIn ads:

• Sponsored updates : a pay-per-click format that allows you to promote a post from your company profile page and display it to a relevant audience.

This can be a great branding exercise, as you could easily start a discussion on a particular topic by promoting an article you've written, or use remarketing features to deliver relevant messages to users at targeted points in their buying or decision-making journey.

• InMail: Send personalized messages directly to the LinkedIn inboxes of your target audience.

Dynamic ads: this effective format combines the profile image of your target users with their brand for maximum aspirational impact.

LinkedIn ads are effective from both a social and PPC perspective, making them a versatile and effective way to promote your business.

Our job is to keep you informed, so having one of our LinkedIn specialists assigned to you means your company will always be at the forefront of LinkedIn advertising.

For our B2B clients, we can safely say that we have seen some of our best PPC results coming from LinkedIn.